Should You Use WordPress or a Website Builder
WordPress or a website builder? That's a fork in the road that many small business owners have had to navigate. One of the options is a little bit easier, the other offers slightly more design flexibility, but both paths can lead to a great looking, highly functional website. In this article, we'll examine what a website builder is, what WordPress is, and compare them. We'll wrap up with a look at four things you should consider when you find yourself at this critical juncture in website ownership. What is a Website Builder? A long time...
How To Create Your Landing Page In WordPress For Free
A landing page is a useful tool to generate better conversions and capture leads more effectively if you need a proven way to enrich your marketing campaign. With this purpose-driven web page, when created and applied smartly, the chances for your business to succeed are much higher. As your landing page design aims to achieve a specific marketing purpose, you'll need to pick the right tool to create landing pages in WordPress. One great approach is to find a complete solution that follows tried-and-true building tactics and optimization techniques. To get the...
Essential WordPress Plugins for Any Website Niche
WordPress plugins are essential tools to have an aesthetically appealing and fully functioning website. There are plugins for nearly every website function, so if you can think of it, there is probably a plugin for it! However, with thousands of plugins available, you can feel overwhelmed when trying to choose the right essential WordPress plugins for your business niche. The other problem is that having too many plugins on your website could slow down your website's loading speed, increasing your bounce rates and affecting your SERP rankings. And according to Google, a...
WordPress or Shared Hosting – Making the Smart Choice
When you're going to launch a website for your business, choosing the right type of hosting is one of the most important decisions you'll make. Shared web hosting is popular, and depending on how you plan to use your website, you might also want to consider another type of shared hosting: one that's been optimized to use WordPress, the world's most popular content management system (CMS). This article defines shared hosting, discusses its pros and cons, and looks at why the addition of a powerful CMS can make a great shared hosting...
8 Must-Have Web Management Tools for Small Business
Managing a small business and a website can sometimes feel both challenging and time-consuming. However, there are specific tools that can make it easier and more cost-effective, so you can focus on what you do best. In this article, we are going to discuss some of the best tools available to small business owners. 1. WordPress WordPress is the most popular content management system for creating websites. This CMS is well supported and has been around since 2001. The best part about WordPress is that it’s free. For small businesses, WordPress allows...
The Ultimate Guide to Choosing & Installing Your WordPress Theme
Are you thinking about giving your website a new look? There is something particularly exciting about starting fresh every new year, and this is the best time to give your WordPress theme a makeover. Still, changing your website image can be a terrifying thought, especially when you're not sure how to do it. WordPress is a brilliant platform for creating and managing websites, but its most attractive feature is that it is very easy to master. The best way to start your website makeover is by taking the necessary precautions before...