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9 Important Website Metrics You Should Track
24 Jun

Video: 9 Important Website Metrics You Should Track
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Getting into the details of your website analytics can make a huge impact on your online strategy. You'll soon be able to make adjustments based on the nine metrics we present in this short video. The results will soon follow: increased traffic and more leads. Read the full blog post here. https://youtu.be/VMrrjlAyvYQ ...

How to Use Google Search Console to Improve Website Performance
10 Mar

How to Use Google Search Console to Improve Website Performance
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Do you have a website or are in the process of creating one? If so, then you’ll surely want to keep track of how your website is performing and be able to adjust both content and structure to increase those conversion rates. Google Search Console is a tool you should take advantage of, as it helps you track and improve your website performance on Google Search. It does that by providing invaluable insights on the type of content you should be creating to grab the attention of your audience. And...

Infographic: Why Visitors Leave Your Website
11 Dec

Infographic: Why Visitors Leave Your Website
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First impressions matter. If you want to know what kind of impression you’re making on your website visitors, there’s a metric to help you measure this. We’re talking about bounce rate, which reflects how many visitors leave your site after viewing only one page.  Bounce rate is important for SEO optimization and traffic conversion. If your bounce rate is high, you will need to make some changes to your website. In this infographic, we cover the most common reasons visitors leave a website prematurely. Click here to read the detailed blog post...

UTM Codes: Your Key to Useful Website Analytics
3 Dec

UTM Codes: Your Key to Useful Website Analytics
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Where does most of your website traffic come from? Is it Twitter or Facebook? Does your weekly email bring in visitors, and if so, which links are getting clicked? Do your paid ads get your site more traffic than all your other marketing channels combined? Having answers to questions like that can help small business owners refine their marketing approach, maintaining focus on what’s working, and finding ways to improve marketing campaigns that aren't performing well. If actionable data about the source of your site traffic is what you need, UTM codes are...

infographic header
28 Nov

Infographic: 9 Important Website Metrics You Should Track
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In order to get the most out of your website, you have to track the right metrics and make informed decisions. Don't just go with your gut feeling, make sure to turn to the numbers for proof and guidance of any website changes you intend to make. However, not all metrics were created equal. Some can only tell you the full picture when keeping other metrics in mind. In this infographic, we list nine of the most important website metrics you should track. Click here to read the detailed blog post. Click...

Important Website Metrics To Track
5 Nov

9 Important Website Metrics You Should Track
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Every website owner wants to maximize their site’s performance, but it’s not always obvious which performance factors best reflect how a site is doing. If this topic is of interest to you, you've either created a new website and want to start measuring its success, or you've already got a site and want to keep track of its performance. To do that, first, you need to understand what kind of metrics will best tell you how well your website is performing.  In this article, we’ll explore nine useful website metrics. 1. Number of Visitors Before...